Boris Pleša

Krokodil

Krokodil is a company that uses the finest pieces of oak wood and turn them into beautiful, carefully hand-crafted furniture. There’s four graphic elements behind the logo. Tree lines are an obvious starting point. They’re also made in form of a fingerprint to symbolize the uniqueness of each produced piece. The letter ‘K’ (for Krokodil) is shaped inside the lines, and last but not least, this letter ‘K’ also looks like a happy human being — the one in harmony with nature.

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